public relations

how legal and pr teams can work together in a business crises

Featured in Forbes: How Legal and PR Teams Can Work Together in a Business Crisis

Leave a Comment / crisis communications, forbes, public relations, public relations marketing / Michelle Lenhart

When a business crisis strikes, legal counsel prioritizes liability while public relations prioritizes reputation. This natural friction can lead to disastrous delays. As INGAGE Senior Vice President Michelle Lenhart outlines in Forbes, the strongest crisis response happens when these two functions operate in lockstep, balancing legal protection with the public’s demand for transparency and […]

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Navigating PR Across Regulated and Global Markets

Leave a Comment / Miami marketing, public relations, public relations marketing / Katherine Doble

Operating in regulated sectors or global markets creates a unique paradox: the need for strict compliance often stifles the creativity required for effective PR. As INGAGE CEO Katherine Doble outlines in Medium, the strongest brands don’t choose between “safe” and “engaging.” Instead, they master the art of translation, turning complex regulatory frameworks into clear, human-centric

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INGAGE Featured in PRWeek: Navigating Legacy Consumer Trust in a Modernized Gen Z World

Leave a Comment / digital marketing, gen z, public relations, public relations marketing / Katherine Doble

Can a legacy brand stay “cool” without losing its soul? As featured in PRWeek, INGAGE’s PR Director, Maria Forero, explores the delicate tightrope of modernizing heritage brands in the legal, financial, and alcohol sectors. The challenge isn’t just adopting new platforms like TikTok; it’s doing so without alienating the older decision-makers who hold

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INGAGE Featured in Forbes: How Backchannel Communications Can Help Resolve Crisis Situations

Leave a Comment / communications, crisis solutions, digital marketing, forbes, public relations / Michelle Lenhart

In the heat of a crisis, the impulse is often to rush to the podium or the press release. However, as INGAGE Vice President of PR Olya Dumcu explains in Forbes, the most effective crisis management often happens in the shadows, not the spotlight. By utilizing “backchannel communications” the private, high-trust negotiations with key stakeholders the

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Agility Is the New Advantage

Leave a Comment / digital marketing, in-house marketing, law firm marketing, marketing 2026, public relations / Katherine Doble

In regulated industries like law, finance, and healthcare, organizations often assume that safety comes from moving slowly. However, as the INGAGE team highlights, the landscape has shifted. “Agility” is no longer just a buzzword for tech startups; it is the critical differentiator for established firms. The ability to pivot quickly while maintaining strict

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Recap from the 2025 Annual Florida Bar Convention by Michelle Lenhart

Leave a Comment / digital marketing, law firm, law firm marketing, legal, public affairs, public relations / Michelle Lenhart

The legal industry is no longer changing; it has changed. At the 2025 Annual Florida Bar Convention in Boca Raton, the message was clear: expertise alone is no longer enough to sustain a practice. Michelle Lenhart, INGAGE’s Senior Vice President of PR & Business Development, reports that the firms winning today are those that

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Right Time, Right Place, Right Team: The Real Formula Behind Media-Worthy Experts for Miami Media

Leave a Comment / advertising, digital marketing, public relations / Katherine Doble

Many experts believe that getting on the news is a matter of luck or simply being the smartest person in the room. In reality, media coverage is an equation. As outlined in the INGAGE Blog, successful “newsjacking” like inserting your expertise into breaking news stories requires a trifecta: being available at the Right

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Grow Your Personal Injury Firm with Public Relations

Leave a Comment / digital marketing, florida law, law firm, miami law, public relations / Katherine Doble

The Personal Injury market is arguably the most competitive advertising space in the legal world. But as the INGAGE Blog highlights, there is a limit to how much trust a billboard can buy. In a sea of “Call Now” bus wraps and aggressive radio jingles, Public Relations offers a distinct advantage. It allows

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The Power of PR in Government Communications: Case Studies from the Florida Public Sectors

Leave a Comment / Florida Public Sector, government affairs, public relations / Helen Roldan

Public trust is the currency of government, and right now, the account is overdrawn. With the 2024 Edelman Trust Barometer showing only 50% of people trust their government, silence is no longer an option for public sector agencies. As the INGAGE Blog outlines through three Florida case studies, strategic PR is not about

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How Much Does Public Relations Cost?

Leave a Comment / FAQ / Educational, marketing budgets, public relations / Katherine Doble

“How much does PR cost?” is often the first question a business asks, but it is rarely the right one. As the INGAGE Blog outlines, asking for a flat price on reputation is like asking for a flat price on a house, it depends entirely on the size, location, and foundation. While sticker

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