Yahoo News: Targeted Facebook Ads Are About to Lose a Big Audience iPhone Owners
Quick Summary: As reported by Yahoo News, Overnight, millions of iPhone users opted out of being tracked, leaving platforms like Facebook blind. INGAGE CEO Katherine Doble argues that this “Data Blackout” is not a glitch to be waited out; it is the new permanent reality. The era of “renting” your audience via third-party cookies is over. The
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